6 Things Every Contractor Needs To Know About Construction Marketing

I recently returned from the Construction Leadership Network conference, where I had the pleasure of spending three days meeting with more than 100 of the best commercial contractors in North America. I have known many of these construction professionals for decades, and continue to be amazed by their resilience to sustain their businesses throughout tough times and boom times. It's a crazy and competitive industry that comes with a lot of challenges. Marketing is one of them.